Virtual Market Entry

Enabled and driven digitally by Artificial Intelligence (AI) to learn customer and market preferences. Virtual Market Entry (VME) provides a resource-efficient platform for the first-time market launch of your product(s) in the Indian market but also and minimal additional costs for the future expansion of your product portfolio.

ENTER AND BE A STEP AHEAD

Launch and market your products with the help of our Virtual Market Entry service, which uses Big Data Analytics and Machine Learning. We leverage e-commerce channels to gain market intelligence, learn how the Indian customers are perceiving products, and get quick feedback to ensure demand for your products is maintained across the board.

· Benefit from our hand-holding approach to set up your business virtually

· Get an accurate report on how Indian consumers perceive your products

· Get real-time data to help you with business decisions and stay ahead of the competition.

Gain valuable insights into the Indian market, including local competitors and customer preferences across major e-commerce platforms with the help of our VME solutions.

RIGHT OPPORTUNITY, RIGHT TIME

India is a highly digitalized nation and a mobile-first market. There are over 500 million smartphone users in India. India also has an internet economy worth approximately US$ 250 billion in 2020, with e-commerce revenue growing at an annual rate of 51%, the highest in the world. As a result, an increasing number of consumers and businesses alike are relying on digital platforms to purchase their products.

Indians have the highest mobile data usage in the world. As a result, their consumption of social media and digital content is on the rise, causing rapidly evolving consumer behaviour patterns. This makes it increasingly difficult for companies to keep track of market conditions, especially in a complex market like India.

Leverage the existing Indian market conditions and simplify the complexities faced by companies operating in India with the help of our VME solutions.

E-commerce readiness is rapidly becoming a crucial revenue driver. Our digital-led market intelligence assessments help determine whether the Indian market is ready for your product offerings using key insights into pricing, competition, and sales. This eliminates the need for heavy upfront investment in the Indian market without knowing the nature of the Indian market.

Looking for a low-cost, minimum-risk approach to achieve product-market fit in the Indian market? Get in touch with us and explore our Virtual Market Entry solution.

Note: At the moment, this service is only available for German companies.